Nearly 70% of the world's population plays video games. That's a lot of people you don't want to rub the wrong way. Indie documentary 'Gamers' sets to rub them right.

Director Ben Gonyo steps behind the curtain to reveal the often bizarre lifestyles of gamers, specifically, those involved with MMO (Massively Multiplayer Online), video games that are capable of supporting hundreds or thousands of players simultaneously, with participants often spending 30 hours or more per week in their game of choice. 

"I heard the stories of players getting sucked into this virtual world, a complete obsession," says Gonyo. "... [They] run around and complete quests, interact with other real people and build their character. These games don't end. They grow. The developers add new quests, new lands and new weapons, which ultimately makes players want to delve deeper and deeper."

A game fan in his youth, Gonyo had shifted his focus to film and television production, but his fascination with the compulsive behavior of the online players pushed him to start playing World of Warcraft in order to document the experience.

For the film, he spoke to more than a hundred players, critics, super fans, game developers and psychologists, people who he is careful to neither bash as nerd stereotypes (one player had the police called on him after a temper tantrum), nor hail as gatekeepers of the next great medium.

"I've actually been criticized for not taking a hard stance ... That's fine by me," explains Gonyo. "My goal was to document this experience and let the players speak for themselves, which they did."

Now, Gonyo has translated the film into a TV series in order to cover all gaming personalities across all gaming platforms, claiming: "There are lots of shows for gamers but very few, if any, about gamers."

By focusing on the players more than the games, the show hopes to feature the most interesting lifestyles of North America's broad gaming fan base, including visits from noteworthy gamers like comedian Jay Mohr who vividly recalls his experience hosting BlizzCon, and freshly retired Curt Schilling (Red Sox) who discusses his $30 million dollar MMO project. 

Submissions for upcoming episode ideas are encouraged, and everyone is invited to sign a petition at www.gamersfilm.com to help ensure that the new series ends up in their living rooms (it's currently being submitted to G4, MTV and others).